Chatbots are no longer novelty toolstheyre vital for scalable customer support and lead qualification in digital marketing. This guide covers how to script engaging bot conversations, integrate them with CRM systems, and use AI to personalize interactions. From Facebook Messenger to website pop-ups, chatbots can handle FAQs, qualify leads, and boost conversion rates without increasing overhead. Learn how to optimize flows based on user behavior and keep your human team focused on high-value interactions. Social media algorithm understanding helps marketers create content that performs well on platforms like Facebook, Instagram, and TikTok. Radiant Digital Media stays updated on algorithm changes and adapts posting strategies to maximize organic reach and engagement.